The new name for non conventional italian wines
We are a young wine brand born in Barbaresco, Langhe, Italy and our mission is to offer high quality wines easy to be tasted and appreciated by a large target of consumers.
mät in our local dialect means “mad, creative, non conventional” and so are our products:
TIRABACI and PUPAROSSA.
Tirabaci is a white DOC blend produced in Barbaresco (Bussanello, Chardonnay, Arneis) with fresh and fruity non conventional taste, 75 cl bordolese transparent bottle, screw cap.
Puparossa is a red DOC blend produced in Barbaresco (Dolcetto, Barbera, Nebbiolo and Cabernet Sauvignon) with intense and bright red colour, 75 cl bordolese brown bottle, screw cap.
The innovative choice has been to produce wines using the most traditional processes but having in mind a new philosophy: high quality wine must be approched not only by experienced consumers but also by young people and neophytes.
The wine has to be a daily and sane pleasure following the ancient mediterranean diet concept.
Our project is to combine:
- high quality product (both are DOC wines from Barbaresco, Langhe)
- traditional production
- nice and “young feeling” label and bottle
- screw cap (this a very unusual choice for a wine produced in Barbaresco area, but we believe it is in line with the modern lifestyle)